The Questing Chiropractor Podcast

How to Hire and Structure a Chiropractic Associate (Without Heartbreak)

Thinking about bringing on a chiropractic associate?
This episode explains how to structure an associate agreement, choose between employee or contractor models, and grow your chiropractic practice without the common mistakes.
Growing a practice with associates can be the most exciting form of leverage in chiropractic, or the fastest path to frustration and heartbreak.
Greg and Nimrod unpack the “wonderful and messy” reality of associate practice growth: why principals want associates, why it often goes wrong, and the structures that make it work (for the principal, the associate, the team, and the people in the practice).
You’ll hear practical distinctions between renter vs employee vs contractor, why undeclared expectations become resentments, and the 4 archetypal practice structures (from tribal to corporate to wayshower to co-opetition/manifesting). They also explore a more mature definition of scaling: not only more locations and volume, but qualitative scale through better care, better culture, and stronger clinicians.
 
00:00 Growing a Chiropractic Practice with Associates  
01:22 Why Hire a Chiropractic Associate?  
02:26 Associate Practice Heartbreak and Common Mistakes  
06:17 Clarifying Your Reason for Bringing on an Associate  
08:16 The Time and Money Myth in Associate Practices  
09:17 The Hidden Complexity of Hiring an Associate  
10:18 Relationship vs Transaction in Associate Agreements  
 
17:17 Types of Chiropractic Associate Structures Explained  
23:00 Setting Clear Expectations with an Associate  
25:00 Contractor vs Employee Chiropractor (Legal Risks)  
28:16 Undeclared Expectations in Associate Relationships  
30:12 Employee vs Contractor: Key Differences for Principals  
 
33:59 4 Chiropractic Practice Models (Tribal to Corporate)  
38:24 Why Structure and Systems Matter in Associate Practices  
45:19 Choosing the Right Associate Practice Model  
47:02 How to Vet a Chiropractic Associate Properly  
 
48:26 How to Scale a Chiropractic Practice with Associates  
55:10 When an Associate Leaving Is Still a Win  
01:01:04 3 Steps to Build a Successful Associate Practice  
01:03:29 Associate Practice Resources and Coaching
 

Why Good Chiropractors Get Ignored by People They’re Trying to Help

You’re not doing bad work. You’re not unclear. And you’re not dealing with “unmotivated” people.
So why does your message sometimes land flat?
In this episode of the Questing Chiropractor, we unpack why good chiropractors get ignored, resisted, or politely nodded at by the very people they care most about helping, and what’s actually driving that response beneath the surface.
This is a deep dive into human behaviour, communication, and the hidden structures that determine whether ideas create buy-in or bounce off.
🧠 What you’ll learn:
Why resistance is often a structural mismatch, not a people problem
How teams and practice members process ideas differently than chiropractors expect
How to create environments that naturally produce engagement, not compliance
⏱ Timestamps
00:00 – Why good chiropractors get ignored
02:10 – Same message, wildly different reactions
05:30 – Behaviour is shaped by environment, not motivation
09:40 – Curiosity vs certainty, where conversations break down
14:20 – Why great ideas fail when introduced too fast
19:10 – The role of pacing, scale, and familiarity
24:30 – Using real-world parallels to create buy-in
29:50 – AI as a case study in resistance and adoption
36:10 – Why excitement only comes after safety
41:20 – Reading the room, including your own
46:00 – Three practical shifts you can apply immediately
🎧 Best for chiropractors who:
Feel unheard by patients, teams, or associates
Are tired of explaining good ideas over and over
Want deeper engagement without scripts or pressure
“Take the free In8Model quiz”
https://thein8model.com
 
Whenever you’re ready, here are 3 more ways I can help you grow your practice, leverage your time and create more impact.:
 
- 1 Minute Script To Help Stop New People Quitting Care:
If changing one thing in the first consult (that took less a minute to do) & got new people to understand how Chiro could help them personally for the long term, would you do it?   Download it now: https://app.questchiropracticcoaching.com/4-simple-steps-to-stop-new-patients-from-quitting-care 
 
- Overcome Associate issues and leverage your practice
A couple of times a year I host a small group of 6 and 7 figure practices through the Associate Driven Practice program. We address and overcome the pitfalls of Associate practices, break the glass ceiling and take the next steps to a highly leveraged, highly profitable business that offers you time freedom, money and impact. Find out more: https://app.questchiropracticcoaching.com/adps-course-0 
 
Ready To Move Your Practice Forward, Faster?  👇 
Jump on a quick 15 min call to chat about the best coaching option for you:
https://questcoaching.as.me/clarity-call-general 
 

Beyond Retention: How People Actually Come to “Get” Chiropractic

In this episode, Greg and Nimrod delve deep into the nuanced topic of ‘patient retention’ and comprehension in chiropractic care. They discuss the complexities of ensuring that people truly 'get it'—from the conceptual roots of chiropractic principles to the empathetic approach needed to understand each patient's unique needs. The conversation explores personal growth for chiropractors, effective communication strategies, and how to create a relational, rather than transactional, space for care. Perfect for any chiropractor looking to enhance their practice and patient relationships!
 
00:00 Introduction and Greetings
00:32 The Importance of 'Getting It' in Chiropractic Care
02:00 Challenges and Success Stories
04:12 Defining 'Getting It' for Chiropractors
05:18 The Relational Nature of Chiropractic
07:01 Practical Steps for Chiropractors to 'Get It'
11:38 Empathy and Understanding Patients
22:37 Building a Comprehensive Patient History
29:13 The Power of Enrolling Patients in Their Own Story
29:37 Avoiding Assumptions and Understanding Individual Needs
31:59 The Relational Space in Chiropractic Care
34:06 Rediscovering Passion and Avoiding Burnout
36:01 Building Skills and Mastery in Patient Relationships
37:06 The Importance of Empathy and Curiosity
42:54 Communicating with Spiritual Connection
48:00 Celebrating Transformation and Growth
52:02 Final Thoughts and Action Steps for Chiropractors
 
Whenever you’re ready, here are 3 more ways I can help you grow your practice, leverage your time and create more impact.:
 
- 1 Minute Script To Help Stop New People Quitting Care:
If changing one thing in the first consult (that took less a minute to do) & got new people to understand how Chiro could help them personally for the long term, would you do it?   Download it now: https://app.questchiropracticcoaching.com/4-simple-steps-to-stop-new-patients-from-quitting-care
 
- Overcome Associate issues and leverage your practice
A couple of times a year I host a small group of 6 and 7 figure practices through the Associate Driven Practice program. We address and overcome the pitfalls of Associate practices, break the glass ceiling and take the next steps to a highly leveraged, highly profitable business that offers you time freedom, money and impact. Find out more: https://app.questchiropracticcoaching.com/adps-course-0
 
- Book a Clarity Call
And if you ever want to get some 1:1 help, book a quick call and brainstorm with one of our coaches how to move through the barriers that are holding you back and your next step towards the vision you have of your perfect practice. Book a free 15 min session here: https://app.questchiropracticcoaching.com/adps-course-0
 
Ready To Move Your Practice Forward, Faster?  👇 
Jump on a quick 15 min call to chat about the best coaching option for you:
https://questcoaching.as.me/clarity-call-general
 

Why Recalls Feel Awkward (and How to Fix Them)

In this episode, we delve deep into the vital topic of patient recalls in chiropractic practice. Join Nimrod and Eils as they discuss effective strategies to transform dreaded recall tasks into opportunities for expressing genuine care and fostering stronger patient relationships. They explore the underlying fears chiropractors and CAs face, and offer actionable tips to shift your perspective and regain confidence in recall processes. Learn how to ensure that your practice members feel valued and supported, and discover the importance of aligning recall activities with your practice's core values and mission. Don't miss this insightful conversation filled with practical takeaways to enhance your patient care and grow a robust, trustworthy practice.
 
00:00 Introduction to Questing Chiropractor Podcast
01:04 The Dreaded Recalls: A Common Challenge
01:28 Real-Life Recall Experiences
02:42 Understanding the Importance of Recalls
04:18 Overcoming the Fear of Rejection
06:21 Effective Recall Procedures
08:25 Shifting Perspectives on Recalls
11:22 Building Trust and Accountability
14:53 Caring for Practice Members
18:47 Exploring Different Approaches to Patient Recalls
19:49 The Importance of Gratitude in Patient Interactions
20:48 Tailoring Recall Strategies to Individual Patients
22:32 The Role of Energy and Perspective in Recalls
24:57 Closing the Communication Loop with Patients
27:26 Aligning Recalls with Practice Values
31:44 The Human Touch in the Age of AI
34:09 Action Steps for Effective Patient Recalls

Aligning Values: The Hidden Skill That Makes Practice Magnetic

In this episode of the Questing Chiropractor podcast, Greg and Nimrod delve deep into how chiropractors can uncover and align with the values of their patients to create robust, predictable, and meaningful practices. They discuss the importance of being visionaries and using neuroscience to attain better business results. Through engaging conversations, they highlight practical ways to elicit patients' values, the significance of aligning clinical outcomes with personal goals, and the expansive possibilities that can enrich both the chiropractor's and the patient's journey. Tune in to explore how to transform your practice by understanding and aligning with the deeper drivers of the people you serve.
 
00:00 Introduction to Questing Chiropractor Podcast
01:27 Aligning Values in Chiropractic Practice
02:31 The Importance of Long-Term Relationships
03:48 Creating an Attractive Practice
05:47 Defining Your Chiropractic Purpose
07:26 Understanding Patient Values
09:53 The Journey of Health Awareness
11:51 Values Hunting in Practice
18:09 Curiosity and Deep Conversations
23:35 Aligning Clinical Outcomes with Life Goals
24:42 Expanding the Role of Chiropractic Care
27:07 Mapping Clinical Outcomes to Patient Values
34:16 Practical Tools for Value Elicitation
42:41 Expanding Possibilities for Patients and Practitioners
48:10 Concluding Thoughts and Action Steps
Whenever you’re ready, here are 3 more ways I can help you grow your practice, leverage your time and create more impact.:
 
- 1 Minute Script To Help Stop New People Quitting Care:
If changing one thing in the first consult (that took less a minute to do) & got new people to understand how Chiro could help them personally for the long term, would you do it?   Download it now: https://app.questchiropracticcoaching.com/4-simple-steps-to-stop-new-patients-from-quitting-care
 
- Overcome Associate issues and leverage your practice
A couple of times a year I host a small group of 6 and 7 figure practices through the Associate Driven Practice program. We address and overcome the pitfalls of Associate practices, break the glass ceiling and take the next steps to a highly leveraged, highly profitable business that offers you time freedom, money and impact. Find out more: https://app.questchiropracticcoaching.com/adps-course-0
 
- Book a Clarity Call
And if you ever want to get some 1:1 help, book a quick call and brainstorm with one of our coaches how to move through the barriers that are holding you back and your next step towards the vision you have of your perfect practice. Book a free 15 min session here: https://app.questchiropracticcoaching.com/adps-course-0
 
Ready To Move Your Practice Forward, Faster?  👇 
Jump on a quick 15 min call to chat about the best coaching option for you:
https://questcoaching.as.me/clarity-call-general

Revolutionise Your Team Dynamics: The Secret to Individualised Communication

In this episode, we delve into practical strategies to help chiropractic teams grow and transform. Guided by insights from the Innate Model, we explore how understanding different personality quadrants can lead to more effective communication and individual development. Learn how to inspire, teach, coach, and challenge your team members by identifying their unique neurological preferences. Discover actionable steps to improve practice dynamics, enhance team synergy, and drive collective growth. Whether you're a principal chiropractor or a new associate, this episode offers valuable tools to elevate your practice.
 
00:00 Introduction and Setting the Stage
00:41 Common Frustrations in Chiropractic Teams
01:35 The Quest for Effective Communication
03:00 Understanding the Innate Model
05:16 Quadrant One: Inspiring Visionaries
10:08 Quadrant Two: Structured Learners
19:20 Quadrant Three: Hands-On Coaches
26:23 Quadrant Four: Results-Driven Innovators
34:04 Practical Tips for Overcoming Challenges
38:25 Conclusion and Resources
 

You’re Not Wrong, You’re Just Unregulated

Join Emma and Nimrod as they delve into the concept of emotional intelligence and its impact on personal and professional life, particularly for chiropractors. They discuss the importance of leaning into life's challenges, the role of self-awareness, and how emotional responses shape our experiences. From handling patient interactions to navigating personal growth, this episode offers valuable insights for anyone looking to enhance their emotional resilience and adaptability in practice. Perfect for new grads and seasoned professionals alike, this conversation is full of practical advice and reflective wisdom.
 
00:00 Introduction and Welcoming Emma
00:29 Leaning into Life's Flow
02:13 Understanding Emotional Intelligence
04:01 Emotional Reactions and Ownership
05:47 Childhood Experiences and Belief Systems
08:06 Conceptualizing Emotions in Chiropractic Practice
14:36 Emotional Development from Childhood to Adulthood
18:44 Practical Examples of Emotional Intelligence
22:12 Supporting Emotional Growth in Practice
28:14 Decision Making and Emotional States
30:21 Conclusion and Resources
Whenever you’re ready, here are 3 more ways I can help you grow your practice, leverage your time and create more impact.:
 
- 1 Minute Script To Help Stop New People Quitting Care:
If changing one thing in the first consult (that took less a minute to do) & got new people to understand how Chiro could help them personally for the long term, would you do it?   Download it now: https://app.questchiropracticcoaching.com/4-simple-steps-to-stop-new-patients-from-quitting-care
 
- Overcome Associate issues and leverage your practice
A couple of times a year I host a small group of 6 and 7 figure practices through the Associate Driven Practice program. We address and overcome the pitfalls of Associate practices, break the glass ceiling and take the next steps to a highly leveraged, highly profitable business that offers you time freedom, money and impact. Find out more: https://app.questchiropracticcoaching.com/adps-course-0
 
- Book a Clarity Call
And if you ever want to get some 1:1 help, book a quick call and brainstorm with one of our coaches how to move through the barriers that are holding you back and your next step towards the vision you have of your perfect practice. Book a free 15 min session here: https://app.questchiropracticcoaching.com/adps-course-0
 
Ready To Move Your Practice Forward, Faster?  👇 
Jump on a quick 15 min call to chat about the best coaching option for you:
https://questcoaching.as.me/clarity-call-general
 

Nature Doesn’t Rush — But It Wins: Chiropractic, Legacy, and the Long Game

In a world obsessed with growth hacks, fast results, and business at the speed of dopamine, this episode is a powerful reset.
Dr Mark Postles has been a guiding voice in chiropractic for over five decades. From founding colleges to mentoring hundreds of Chiropractors, his journey is rooted in one truth: nature is wiser than we are, and it’s never in a hurry.
We explore:
The moment Mark remembered his purpose at age 6
Why real chiropractic isn’t about fixing, but freeing
The problem with trying to commercialise healing
What whales, rhythms, and tides can teach us about practice
How to play the long game of legacy, not just business
This isn’t a conversation about hustle or scale. It’s about depth, purpose, and becoming the chiropractor your future practice members are waiting for.
 
00:00 Introduction and Greetings
00:22 Reflecting on 50 Years as a Chiropractor
00:51 Early Influences and Childhood Memories
01:46 The Journey to Becoming a Chiropractor
06:54 The Role of Coaching in Chiropractic
11:16 Navigating Challenges and Changes in Chiropractic
21:13 The Importance of Patience and Natural Rhythms
25:02 The Chiropractic Lifestyle and Its Impact
25:45 The Journey and Process of Chiropractic Care
29:07 Reflections on 15 Years of Practice
29:57 The Move to America and Software Ventures
34:00 Challenges and Changes in Chiropractic
37:52 The Importance of Curiosity and Legacy
44:35 Staying True to Your Why and Continuous Learning
 

Safe, Sanitised, and Starving: What Tech Is Doing to Teenagers’ Nervous Systems

What do broken arms, emotional numbness, and AI-powered “friend apps” have in common?
In this thought-provoking conversation, Greg and Nimrod dive into a startling trend: teens today are taking fewer risks, building fewer deep relationships, and increasingly turning to artificial connection instead of real human bonds.
We explore:
Why Gen Z is half as connected as the generation before
How tech is replacing—not just supporting—human development
The ripple effect into nervous systems, relationships, and resilience
Why this matters deeply for chiropractors seeing kids, teens, and families
How chiropractic can become a rebellion against numbness, disconnection, and beige living
 
This is a powerful conversation about technology vs. humanity—and how we can stay human in an increasingly artificial world.
 
00:00 Introduction and Setting the Stage
00:22 Teenage Behavior and Risk Patterns
01:37 Technology's Role in Socialization
04:40 Chiropractic Care and Safety Trends
06:13 AI and Empathy in Different Age Groups
15:52 The Human Experience and Emotional Labor
17:03 The Future of AI and Human Connection
29:44 The Importance of Individuality in Chiropractic
37:04 Resources and Final Thoughts
00:00 Introduction and Setting the Scene
00:22 Teenage Behavior and Risk Patterns
01:37 Technology's Role in Socialization
06:13 AI and Empathy in Different Age Groups
07:41 The Importance of Human Connection
21:53 The Role of Chiropractic in Human Experience
29:20 Navigating Technology and Humanity
37:04 Final Thoughts and Resources
 
Whenever you’re ready, here are 3 more ways I can help you grow your practice, leverage your time and create more impact.:
 
- 1 Minute Script To Help Stop New People Quitting Care:
If changing one thing in the first consult (that took less a minute to do) & got new people to understand how Chiro could help them personally for the long term, would you do it?   Download it now: https://app.questchiropracticcoaching.com/4-simple-steps-to-stop-new-patients-from-quitting-care
 
- Overcome Associate issues and leverage your practice
A couple of times a year I host a small group of 6 and 7 figure practices through the Associate Driven Practice program. We address and overcome the pitfalls of Associate practices, break the glass ceiling and take the next steps to a highly leveraged, highly profitable business that offers you time freedom, money and impact. Find out more: https://app.questchiropracticcoaching.com/adps-course-0
 
- Book a Clarity Call
And if you ever want to get some 1:1 help, book a quick call and brainstorm with one of our coaches how to move through the barriers that are holding you back and your next step towards the vision you have of your perfect practice. Book a free 15 min session here: https://app.questchiropracticcoaching.com/adps-course-0
 
Ready To Move Your Practice Forward, Faster?  👇 
Jump on a quick 15 min call to chat about the best coaching option for you:
https://questcoaching.as.me/clarity-call-general
 

The Female Force in Chiropractic: Embracing Evolution and Empowerment

Join us in this insightful conversation with Karen Kulevski, a seasoned chiropractor and mother, as she discusses the unique challenges and stages women chiropractors face throughout their careers. From balancing energy and values to the crucial role of community support, Karen shares her personal journey and offers invaluable advice for women in the profession. Discover how to navigate the complexities of career and motherhood while staying aligned with your core values and building a supportive network. Whether you're an aspiring chiropractor, a new mother, or a seasoned professional, this episode is packed with wisdom to help you thrive personally and professionally.
 
00:00 Introduction and Welcome
00:37 Early Career Aspirations
02:22 Balancing Motherhood and Career
03:16 Values and Career Adjustments
05:06 Flexible Work Schedules
07:25 Pregnancy and Work Challenges
12:24 Support Systems and Community
16:49 Starting a Practice and Seeking Guidance
19:36 Aligning Practice with Values
24:30 Supporting Women in Chiropractic
29:22 Conclusion and Final Thoughts
 
With links:
 
Whenever you’re ready, here are 3 more ways I can help you grow your practice, leverage your time and create more impact.:
 
- 1 Minute Script To Help Stop New People Quitting Care:
If changing one thing in the first consult (that took less a minute to do) & got new people to understand how Chiro could help them personally for the long term, would you do it?   Download it now: https://app.questchiropracticcoaching.com/4-simple-steps-to-stop-new-patients-from-quitting-care
 
- Overcome Associate issues and leverage your practice
A couple of times a year I host a small group of 6 and 7 figure practices through the Associate Driven Practice program. We address and overcome the pitfalls of Associate practices, break the glass ceiling and take the next steps to a highly leveraged, highly profitable business that offers you time freedom, money and impact. Find out more: https://app.questchiropracticcoaching.com/adps-course-0
 
- Book a Clarity Call
And if you ever want to get some 1:1 help, book a quick call and brainstorm with one of our coaches how to move through the barriers that are holding you back and your next step towards the vision you have of your perfect practice. Book a free 15 min session here: https://app.questchiropracticcoaching.com/adps-course-0
 
Ready To Move Your Practice Forward, Faster?  👇 
Jump on a quick 15 min call to chat about the best coaching option for you:
https://questcoaching.as.me/clarity-call-general